Competitive Intelligence expert Benjamin Gilad, in a recent article about competitive strategy that appeared in the Harvard Business Review (HBR), said businesses are making a mistake if they think that competition is about, well, only about their competition. Rather, he points out, competitive intelligence (CI) is about the whole marketplace — yo...
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About Upstream Commerce
Upstream Commerce, a pioneer in pricing intelligence, provides online retailers with a next-generation pricing monitoring solution that enables them to price more competitively, boost sales and increase profit margins.
About this Blog
In this blog, we discuss ideas, techniques and strategies to compete more effectively in the extremely competitive world of online retail. We explore issues such as competitive retail & ecommerce pricing, competitive pricing, and competitive monitoring in general, as well as how to drive sales and best practices for online retailers.