All retailers set pricing strategies, but while some get tied up in complexity and buzzwords, the most successful retailers keep it simple. First, they decide where they will compete and how they will win — and then build tactics around those decisions. Successful companies ignore the noise around them until after they have made those basic choices...
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About this Blog
In this blog, we discuss ideas, techniques and strategies to compete more effectively in the extremely competitive world of online retail. We explore issues such as competitive retail & ecommerce pricing, competitive pricing, and competitive monitoring in general, as well as how to drive sales and best practices for online retailers.