Category Archives: Holiday Retail Pricing

4 Brilliant Ways Retailers Can Offer Price Discounts & Still Preserve Margins: Rafi Mohammed

Pricing expert consultant Rafi Mohammed constantly amazes with his brilliant pricing ideas. This time he talks about margin-preserving strategies in a discount milieu. In recent Harvard Business Review (HBR) article, Mohammed wrote: “Retailers’ Holiday Strategy Doesn’t Have to Be ‘Discount Everything.'” First, the statistics: Analysts determined ...
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How Retailers Are Using Best Practices This Holiday Season To Maximize Data Outcomes & Optimize Revenues

As Holiday Season 2015 arrives, retail challenges include stronger consumer economic confidence; customers shopping earlier; shoppers being “brand agnostic”; shoppers using mobile more extensively; and shoppers expecting seamless experiences paired with high quality service. Proper use of Big Data and Best Practices to address these challenges, maxim...
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Fewer Promotions In Store For Holidays 2015: Upstream Commerce

Charts Avg Discount 150There are definite shifts in the way large retailers are discounting during the holiday season.  By analyzing 300,000 products of seven large fashion retailers during the holiday seasons of 2013 and 2014, retail intelligence leader Upstream Commerce uncovered important trends and promotion strategies that hint at what may be in store for consumers...
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7 Major Retail Trends for the 2015 Holidays & Beyond

Not just holiday time any more, but year-round, retailers are finding that best practices based on accurate, easy to use, actionable scientific data provide the greatest efficiency, agility, and profitability as they embrace new ways to manage products and inventory — as well as price optimally for profit.

To see what’s coming, we assembled som...
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Research On Holiday Pricing Patterns At Amazon, Zappos & Macy’s Unmasks Some Interesting Shopping Myths

Amazon Zappos Macys etc. logos 150Here’s an interesting take on some Big Retailers’ Holiday Season Pricing Patterns: “How to snag a bargain over the holiday shopping period,” on Tamebay, by our newest guest blogger, Chris Dawson.

Chris writes: We’re just two weekends away from what’s traditionally the busiest online shopping weekend of the year. For our American readers ...
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Knowing How Much To Charge Is Key To Profit In Any Season

It’s December 25, 2013 as I write this — my annual reprise of Tom Fishburne’s The Twelve Days of Christmas.  The countdown to Christmas 2013 is over! Toward the end, when it came to holiday retail pricing and service, some stores had extended hours — including non-stop shopping — to accommodate the late rush of shoppers. Other U.S. retailers rewa...
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How Best Buy, Target & Nordstrom Executed Their Holiday Shopping Strategies

When I was in Minneapolis for Thanksgiving, I effected my own informal holiday shopping survey. I took a look at the crowds and merchant behavior and came, pretty much, to the same conclusions as Steve Rowen, one of the RSR principles, who wrote of his experience and observations in Black Friday Boston: The End of an Era.” Rowen wrote that Black...
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Price, Convenience Or Service? Which One Is Most Important To Holiday Shoppers?

According to the National Retail Federation (NRF), 141 million unique shoppers went shopping during Thanksgiving weekend this year, a slight increase over 2012. However, average spending decreased by 3.9% from last year, which NRF attributes to lower prices. Starting well before Thanksgiving and continuing through this weekend, retailers have been ...
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Price? Convenience? Selection? Why Do 43% Of UK Internet Users Plan To Holiday Shop Online?

According to a recent article in eMarketer.com, 43% of UK holiday shoppers (who are already internet users) say they are going to shop online this holiday season, as opposed to shopping at malls or on high street. The article was based on a September 2013 “Panel” from media-buying firm, Kinetic, which took a look at spend and behaviors this coming...
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As Walmart Has Kids Pick Hot Holiday Toys For 2013, ToysRUs & Kmart Launch Retail Offensives

Coming to a retailer near you this holiday season: Toy Wars. Created by Walmart, contested by ToysRUs and Kmart; playing to a potential audience of billions — with each retailer hoping to realize big return on their holiday investments. The back-end of this story is that Walmart brought the toy wars home this year — literally — by inviting 1,000 ki...
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Why Online Retailers Need To Grow Revenue 15% In 2013 To Remain Competitive (Infographic)

This just in! A nifty Infographic from ClickTale summarizing the latest eCommerce growth forecasts, telling why retailers need to achieve over 15% online revenue growth in 2013 in order to stay ahead of the game, including which product categories are going wild and key advertising dates when your business will be at its best. Of course, along with...
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What Does “Free” Mean For Retailer Pricing & Profits In This Digital Era?

“There are many economies — ones of status, time, information and more — and the trick is to get people to trade their money for one of them,” says Chris Anderson, best-selling author of Free: The Future of a Radical Price (2009). The book examines the advantages of a strategy where products and services are initially ...
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Surging Mobile Use, Worth $20.7B last year + Doubling Tablet Use = Retailers’ Holiday Challenge & Bonanza

Consumers spent more than $20.7 billion shopping last year using mobile devices: $5 billion of those purchases were made on tablets; consumers using tablets for purchases spent an average of $10 more...
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