Tag Archives: Private label

6 Ways Retailers Gain Control By Using Private Labels

In the ongoing quest to leverage products, pricing and profits, retailers now see that offering hundreds of brands in every store is no longer a winning proposition. They appear to realize they have a better chance of reeling in more customers and profits by taking a more aggressive approach with private label products. JCPenney (Dallas Morning New...
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10 Advantages of Private Label Branding

Private-label-tags-red-center-150-150x150As we noted in our last post, Amazon is now offering fashion clothing and accessories under its own private labels. Why private label you may ask?  First, fashion sales are very profitableclothes and food are where the biggest money in retailing is,” according to Forbes article, Amazon’s Endlessly Fascinating Push Into High-End Fashion. Se...
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