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Apparel & Footwear

As an apparel and footwear retailer, you face myriad challenges. Highly seasonal sales peaking during the holiday and back-to-school periods, continual markdowns and promotions, and fashion trends that change frequently. In addition, short product life cycles, fickle consumer preferences, multiple competitors, relatively easy entry and exit, and an ever growing number of options for sourcing as well as multi-channel merchandising, promotion and fulfillment add to the complexity.

To meet these challenges, Upstream Commerce equips apparel and footwear retailers with the knowledge to stay ahead of the competition. Deep, insight-rich, real-time competitive pricing and assortment intelligence ensures that you always offer the right products, through the right channels and at the right time and price.
Apparel & Footwear Solution
Used by some of the largest and most innovative apparel and footwear retailers in the world, our apparel and footwear solution is designed to handle the specific product matching and comparison challenges inherent in this category, such as product name and descriptions that vary widely from retailer to retailer for the same product; missing model and manufacturer numbers on product pages; multiple attributes affecting matching (e.g., fabric, color, pattern); private-label brands, high product turnover; and websites that change frequently.
Actionable insights through advanced reporting
Analyze your competitive landscape by virtually any type of segmentation (e.g., brands, product categories), including custom segments based on your individual needs, such as price ranges. Easily drill down to the product level at any time. Advanced reporting allows you to uncover historical pricing patterns and compare pricing tactics over the entire product lifetime.
Smarter product assortment
The growing size of product catalogs makes product selection a big challenge. With the apparel and footwear solution from Upstream Commerce, you can develop new product selection approaches by comparing catalogs based on a variety of breakdown options, analyzing product introduction and removal patterns, and benchmarking against the industry.