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Sporting Goods

When it comes to pricing and assortment, sporting goods retailers operate in a world of great complexity. Drivers of this complexity include vast product diversity (from apparel to tennis balls); large numbers of product variations (based on size, weight, color, performance and other attributes); non-standard approaches to describing and displaying products in online catalogs; and products in certain categories described through myriad technical specifications (golf clubs, compound bows). In addition, extreme product seasonality, along with periods of fast turnover, add to the complexity.

Upstream Commerce equips sporting goods retailers with the insights to understand competitive pricing and assortment dynamics, despite this complexity. Retail intelligence, based on accurately matched products, and delivered on a real-time basis, ensures that you always offer the right products, through the right channels and at the right time and price.
Sporting Goods Solution
Having tackled some of the most complex pricing and assortment intelligence obstacles in the retailing world, we designed our solution to handle the product matching and comparison challenges inherent to sporting goods retailing. The Upstream Commerce solution scales to handle large, diverse catalogs, matches similar products based on a vast array of specifications, categorizes technical information accurately -- all in environments where up to 70% of the assortment changes every season.
Actionable insights through advanced reporting
Analyze your competitive landscape by virtually any type of segmentation (e.g., brands, product categories), including custom segments based on your individual needs, such as price ranges. Easily drill down to the product level at any time. Advanced reporting allows you to uncover historical pricing patterns and compare pricing tactics over the entire product lifetime.
Smarter product assortment
The growing size of product catalogs makes product selection a big challenge. With the sporting goodsr solution from Upstream Commerce, you can develop new product selection approaches by comparing catalogs based on a variety of breakdown options, analyzing product introduction and removal patterns, and benchmarking against the industry.

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