Upstream Commerce offers the most advanced Cloud-based retail intelligence solution. The platform harnesses a massive pool of competitive data, delivering retail insights on a real-time basis and with unprecedented scale and quality.
Near 100% matching
Accurately matching like-data for comparisons -- of identical products or private-label equivalents -- is accomplished by applying advanced semantic and fuzzy-logic algorithms as well as image recognition. Upstream Commerce has built, and continually nurtures, domain-specific dictionaries used to identify product similarities. Multi-parametric matching, which takes into account the different attributes of every product, is also employed. To deliver the highest levels of matching accuracy, this robust process includes manual reviews performed by our in-house domain and technical experts.
Our technology is purpose-built to scale, providing you accurate retail intelligence on very large numbers of products, at a high frequency, and while maintaining a low footprint on tracked retail websites. The system can be accessed by hundreds of users concurrently. Scalability is achieved by using the most advanced Cloud-based server farms.
In addition to accurately matching identical products, our solution enables similar products, such as private-branded offerings, to be reliably matched and compared. Regardless of whether your products are private-label, branded, or both, our multi-parametric approach allows you to make comparisons based on key similarities, while ignoring certain product attributes.
The Upstream Commerce platform gives you the flexibility to configure how you extract, manipulate, consume and integrate data from a variety of sources. Be it information extracted from competitive websites or internal databases, new metrics to track trends and business impact, or custom reports and alerts that deliver richer, more timely insights – the platform enables myriad possibilities for configuring a tailor-made retail intelligence solution.
Fast, easy setup
With our advanced Cloud solution, we can roll out the service with no IT integration or setup on your end. We do all the work for you. In cases where additional information is required, we can usually receive it as a simple file, after the roll out is complete. The effort from your IT team is minimal.